About us
IT Luxury Volt is your definitive guide to India’s luxury market. Get the latest news, up-to-date market size, consumer insights, market intelligence and actionable strategies from trusted Indian journalists, and market experts.
India is one of the most promising luxury markets in the world – fuelled by strong fundamentals; India is on track to become the world’s third largest economy by 2028, with the world’s largest youth population, and a rapidly growing affluent class that is reshaping consumer demand.
But India is not a market that can be understood through macroeconomics alone. Succeeding here demands a deeper approach; a clear knowledge and understanding of its multi-cultural diversity, ground realities, and above all – an Indian perspective.
Such an approach is vital to resonate not just with the local consumers but also with the vast Indian population living abroad. Did you know that the Indian diaspora is the largest in the world? More than twice the size of the Chinese diaspora ! Even abroad, the spending habits of Indians are greatly influenced by their cultural nuances..
Luxury Volt simplifies the real India and Indian consumer behaviour for the global luxury industry. It brings to you the real picture of India’s luxury market. It maps wealth distribution & scalability, entry & growth strategies – across beauty, apparel, automotive, watches, jewellery, gourmet, travel and hospitality sectors. It explores India’s premiumisation journey. It reveals India’s consumer demand beyond festivals and weddings. Luxury Volt decodes policy changes and geopolitical developments, keeping you up-to-date with the key forces shaping luxury demand.
