Archive

At Basel MBandF Launches Watches Bright Like JLo Concert

By Shilpa Dhamija
Published 16 Mar, 2016

Starfleet blue watch mbf basel latestjpg

Independent brands like MBandF, HYT have had a good year in terms of visibility. But all that visibility comes at the cost of high expectations because they have to introduce ‘statement makers’ to keep the buzz going for both SIHH and at their regular fair – Baselworld. MBandF has launched 2 watch series to keep up the interest among visitors at Baselworld 2016, a watch fair that tends to pull more attention that the invite-only-SIHH.

News Points

  • MBandF has unveils a limited edition of HMX Black Badger at Baselworld 2016.
  • MBandF HMX Black Badger comes in 3 versions with 18 pieces in each version. They are the grade 5 titanium and stainless steel, with lume in Radar Green, Phantom Blue, or Purple Reign colours. MBandF HMX Black Badger watch Price CHF 48,000 + tax
  • Another watch series launched by MBandF is the Starfleet Machine. Not a wrist watch series.
  • MBandF Baselworld 2016 ‘Starfleet Machine Black Badger’ is a limited edition watch series made in palladium-plated brass. These MBandF 2016 watches come in three version lume in Radar Green, Phantom Blue, or Purple Reign. Each has 18 pieces, only.
  • 2016 MBandF watch ‘Starfleet Machine Black Badger’ is a high precision table clock with a 40-day power reserve. Not a wrist watch. 2016 MBandF watch ‘Starfleet Machine Black Badger’ price CHF 33,000 + tax.

MB&F BASELWORLD 2016 WATCH: HMX BLACK BADGER

hmx black badger purple mbf watch basel 2016 price

Simple question that would come to one’s mind after a quick glance at the attractively weird watch; How does one read time on it? Well, the HMX is actually a 3D watch that tells time through jumping hour and trailing minutes. This watch is controlled by a calibre/engine developed in-house by MBandF, powered by a Sellita gear train.

purple light watch mbf basel luxury blog

What’s with the bright colours? For one, they make the watch look really cool at day time. Secondly, they make the watch look cool and glamorous at night! While the colours – Radar Green, Phantom Blue, and Purple Reign – are eye-catching by the day, it’s when the sun goes down that they really come out to party! Light streaming through the transparent-Engine-cover, both, illuminates the top of HMX’s Engine by day. By night the brightly glowing lume provides its own colourful backlight to the time display.

HMX_BB_Top_Night-trio_Lres

What’s the big deal bout the shine factor in this watch? Other watches too have the luminosity feature. Well, the answer to that is; while Super-LumiNova is a liquid that is applied to surfaces and dries, MB&F Black Badger’s lume comes in solid blocks. Being solid means that there is usually more of it, so that it shines brighter for longer.

Not only is MB&F Black Badger’s lume extremely efficient at storing and releasing light. MBandF HMX Black Badger watch Price CHF 48,000 + tax

MBandF TABLE CLOCK BASELWORLD 2016: STARFLEET MACHINE BLACK BADGER

blue bright watch mbf starfleet 2016 basel launch

How does one read time on this cute little alien machine? Hand-polished watch-hands rotate to indicate hours and minutes on a polished, central dome. The lume-enhanced dome features MB&F’s signature numerals Retrograde seconds: 20-second intervals indicated by double retrograde fly-out cannons emanating from central dome. One can also spot a Power reserve indicator on this bright MB&F watch: a lume-enhanced dome indicator framed by a hand-finished arc. This part provides an intuitive view of remaining energy as it turns 270°: 5 bars, 4 bars, 3 bars, 2 bars, 1 bar (1 bar = 8 days). The HMX table clock which is complemented by a ‘radar dish’ also revolves 270° Lume.

The solid Black Badger luminescent material is on the underside of the external ring. The bright material is also on the hour and minute hands, dome as well as the power reserve dome. Quite a feat this watch is for MB&F. A stunner indeed!

2016 MBandF watch ‘Starfleet Machine Black Badger’ price CHF 33,000 + tax.

MB&F 2016 HMX Black Badger Wrist Watch – Technical specifications

Shilpa Dhamija

Shilpa is a world renowned journalist and an expert in decoding India and Asia’s luxury markets for global readers. Her original, in-depth reports and analysis are frequently featured in prestigious international titles across the UK, China, Hong Kong, Switzerland, and Oman.

Top Stories

Selling-luxury-in-India

Selling luxury in India gets easier as Import duties reduce

India is cutting import duties on many luxury goods; cars, watches, cosmetics & wines through new trade deals with the EU, UK, UAE, Switzerland and Australia. Lower taxes will boost demand of foreign luxury goods in India, encouraging more global brands to enter and expand in the market.

Gucci to L’Oréal: Why luxury Is betting big on Alia Bhatt

At key global red carpet events, Alia Bhatt has out-ranked icons like Zendaya and Kendall Jenner, while generating multi-million dollar EMV for brands like Gucci & L’Oréal. Discover how the Indian actress strategically built her influence from a teenage movie star to an ROI magnet from south Asia.

Premium alcohol market to grow in India as import duties reduce

India is significantly reducing import duties on alcoholic beverages and liquor – premium wines, whisky, beer, rum, vodka and tequila – as part of new trade deals with the UK, EU, Australia, New Zealand, Switzerland and Finland. See which major alcobev brands and spirits will benefit the most.

For You

Customise your content. Select interests.

To proceed create or

×